Specialized Datasets
Interests & Lifestyle Data
Access over 300 interests and lifestyle attributes.
With insights such as income, marital status, hobbies, and wealth segment you can deliver a personalized experience and have more relevant discussions.

Acquire the right talent and accelerate your business.
Find unique ways to recruit (i.e. sports and alumni events) and focus your distribution efforts (i.e. personal net worth or specific interests).

Identify the warmest path to new opportunities.
Execute strategic demand generation efforts with our comprehensive financial service and insurance profiles combined with powerful interests and lifestyle data.

Sell smarter with informed insights.
Acquire new customers in a crowded marketplace with precise targeting on household, personal, and financial demographics.

Customize conversations in real-time with these data fields:
150+
Personal &
Financial
Financial
80+
Education
40+
Household &
Charitable Contributions
Charitable Contributions
70+
Hobbies &
Interests
Interests